If you have ever pondered the thought “does my store need a mobile App?” you’re reading the right blog. Employing an App agency to build and develop a mobile App for your store is a serious decision, so you need to understand the importance of having a mobile App for business and the advantages of having one within your organization. The information I am providing below will most certainly help you make the decision on why your business needs an App, the functional and marketing benefits of mobile Apps for store owners, and the use of mobile apps in the business.

                                      Why Does My Business Need A Mobile App?🤔

By 2020, nearly 40% of the human population on Earth had a mobile smart device such as an Android phone, iPhone, or iPad. This statistic represents a new way to communicate with customers that were inconceivable a mere decade ago.

In Ireland alone, 84% of adults use mobile and smart devices to access the Internet. In 2021, a mobile device is by far the most popular way for adults to access the Internet. Only 27% of users used a “traditional” desktop or laptop computer to access the Internet, and the market for mobile Apps is only getting bigger as more and more people each year switch to a mobile smart device over a computer or laptop.

Developing a mobile App for business can offer valuable marketing opportunities and help you reach your target audience, as well as many other advantages that will help put you miles ahead of your competition.

 

                                              Benefits of Mobile Apps for Business

 

1. Direct Communication and Engagement at Clients and Customers fingertips📱

One of the main reasons your business / Shop needs an App is to improve direct communication with clients and customers. With access to a wealth of information at just a touch of a button, business mobile apps have unlocked the door to clear and direct communication between customers and businesses. The information gleaned from customers using Apps is incredibly invaluable for any business, with shopping behavior and customer’s profile (where they shop / how they shop)  being readily available to help enhance marketing strategies.

3. Increase your Brand Awareness

A mobile app is an extension of your brand and therefore the opportunities for you to remain true to branding while being able to explore how it can be presented on a completely different digital platform;  in a completely modern and innovative way. As a new mobile App owner, you will now be looking at this as a new advertising platform for your online store.

Engaging with an App developer to create a  mobile app for your business allows you brand new opportunities to reach potential wider audiences. As a completely new platform, business mobile application development can also instigate a new demographic of customers to reach you, the type of user that finds using Apps more preferable than a web browser, not to mention the kudos you will receive from existing customers, clients, friends, and family members.

 

4. Create a Useful Marketing Channel

Mobile Apps also allow notifications and information to be sent to customers in real-time. If this information is useful and relevant to them, for example, containing information regarding exclusive deals and offers, it can help your business straight to their smartphone screen. This type of digital interaction will develop loyal customers who value using the App and don’t have to constantly use Google to find you.

2. Improve Customer Engagement

Online customers demand to be heard and the faster you reply to their needs the better for your online business reputation. Customers often communicate wanting to know the answer to a question regarding your service or their order. They may need to blow off some steam regarding late delivery or wrong order.  Having a mobile App makes communication seamless. The bottom line is the quicker a customer can communicate their concerns and receive a response, the less likely they are to leave a negative review or look elsewhere. Bad reviews are detrimental to any business, especially businesses that sell online.

6. Get Ahead of Your Competition

One of the important benefits of mobile apps for business use is that they will make you truly stand out from the competition and bring serious credibility to your online and bricks and mortar store. Apps are hugely relevant in modern tech today, and using them for business is quickly becoming more and more important. The exciting part of going for it today is mobile Apps still haven’t quite taken off across the entire board yet, allowing you to get the edge over any competition.

 

 If you have ever pondered the thought “does my store need a mobile App?” you’re reading the right blog. Employing an App agency to build and develop a mobile App for your store is a serious decision, so you need to understand the importance of having a mobile App for business and the advantages of having one within your organization. The information I am providing below will most certainly help you make the decision on why your business needs an App, the functional and marketing benefits of mobile Apps for store owners, and the use of mobile apps in the business.

Why Does My Business Need A Mobile App?🤔

By 2020, nearly 40% of the human population on Earth had a mobile smart device such as an Android phone, iPhone, or iPad. This statistic represents a new way to communicate with customers that were inconceivable a mere decade ago.

In Ireland alone, 84% of adults use mobile and smart devices to access the Internet. In 2021, a mobile device is by far the most popular way for adults to access the Internet. Only 27% of users used a “traditional” desktop or laptop computer to access the Internet, and the market for mobile Apps is only getting bigger as more and more people each year switch to a mobile smart device over a computer or laptop.

Developing a mobile App for business can offer valuable marketing opportunities and help you reach your target audience, as well as many other advantages that will help put you miles ahead of your competition.

 

Benefits of Mobile Apps for Business

 

1. Direct Communication and Engagement at Clients and Customers fingertips📱

One of the main reasons your business / Shop needs an App is to improve direct communication with clients and customers. With access to a wealth of information at just a touch of a button, business mobile apps have unlocked the door to clear and direct communication between customers and businesses. The information gleaned from customers using Apps is incredibly invaluable for any business, with shopping behavior and customer’s profile (where they shop / how they shop)  being readily available to help enhance marketing strategies.

3. Increase your Brand Awareness

A mobile app is an extension of your brand and therefore the opportunities for you to remain true to branding while being able to explore how it can be presented on a completely different digital platform;  in a completely modern and innovative way. As a new mobile App owner, you will now be looking at this as a new advertising platform for your online store.

Engaging with an App developer to create a  mobile app for your business allows you brand new opportunities to reach potential wider audiences. As a completely new platform, business mobile application development can also instigate a new demographic of customers to reach you, the type of user that finds using Apps more preferable than a web browser, not to mention the kudos you will receive from existing customers, clients, friends, and family members.

 

4. Create a Useful Marketing Channel

Mobile Apps also allow notifications and information to be sent to customers in real-time. If this information is useful and relevant to them, for example, containing information regarding exclusive deals and offers, it can help your business straight to their smartphone screen. This type of digital interaction will develop loyal customers who value using the App and don’t have to constantly use Google to find you.

2. Improve Customer Engagement

Online customers demand to be heard and the faster you reply to their needs the better for your online business reputation. Customers often communicate wanting to know the answer to a question regarding your service or their order. They may need to blow off some steam regarding late delivery or wrong order.  Having a mobile App makes communication seamless. The bottom line is the quicker a customer can communicate their concerns and receive a response, the less likely they are to leave a negative review or look elsewhere. Bad reviews are detrimental to any business, especially businesses that sell online.

6. Get Ahead of Your Competition

One of the important benefits of mobile apps for business use is that they will make you truly stand out from the competition and bring serious credibility to your online and bricks and mortar store. Apps are hugely relevant in modern tech today, and using them for business is quickly becoming more and more important. The exciting part of going for it today is mobile Apps still haven’t quite taken off across the entire board yet, allowing you to get the edge over any competition.

 

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